Pricing
Well-being = the whole thing.
Everything you need to scale well: the tools, team, time, systems, and spaces to reach your wellness and business goals.
In short
How much does FounderWell cost?
As of October 2026, FounderWell has three monthly plans. The Beach ($250/month) is the founder community: Slack channels and live group sessions. Tides ($500/month) adds daily rhythms, a daily check-in, coaching credits, the FounderWell app, and a quarterly strategy deep-dive with a coach, for you and one loved one. The Surf ($1,000/month) adds a dedicated coach and four seats. Tides is month-to-month, and your first week is free.
Community
The Beach
The FounderWell community: shared Slack channels and live group sessions led by coaches who’ve run companies.
$250per month
Request inviteIncludes
- Shared Slack channels
- Live group sessions with coaches
Build without burnout
Tides
Daily rhythms, coaching credits, and a quarterly strategy deep-dive with a coach, for you and one loved one.
$500per monthFirst week free · month-to-month
Request inviteEverything on The Beach, plus
- Daily check-in with a trendline
- Daily deep work sessions
- Rhythm sessions, Mon / Wed / Fri
- Quarterly strategic deep-dive
- 50 coaching credits a month
- The FounderWell app
- A seat for one loved one
Scale without burnout
The Surf
Everything in Tides, plus a coach dedicated to you and four seats.
$1,000per month
Request inviteEverything in Tides, plus
- A dedicated coach
- Four seats
Teams and portfolios. Supporting a whole leadership team or a portfolio of founders? We build custom programs for teams, investors, accelerators, and coaching programs.
Let’s talkHow it starts.
Request an invite
Tell us who you are and what you’re building.
Intro call
45 minutes on what’s weighing on you most, and how we’d work on it together.
Your free week
Starts on the Monday you pick, with an orientation that sets everything up for you.
Month-to-month
Around day 30 we check in together: is this still the right plan?
Compare plans.
| Feature | The Beach | Tides | The Surf |
|---|---|---|---|
| Community | |||
| Founder communityShared Slack channels and live group sessions led by coaches who’ve run companies. | Included | Included | Included |
| Daily rhythms | |||
| Daily check-inThree questions a day and a trendline of how you’re actually running, separate from how the business is doing. | Not included | Included | Included |
| Deep work sessionsLive, guided co-working every day: check in, set your focus, and move something important forward. | Not included | Included | Included |
| Rhythm sessionsMonday, Wednesday, and Friday resets on energy, focus, and follow-through. | Not included | Included | Included |
| The FounderWell appMeditations, sleep and mindfulness tools, crisis support, daily readings, and a resource library. | Not included | Included | Included |
| Coaching | |||
| Baseline diagnostic and quarterly vitalsWhere you’re starting from, and your progress, measured. | Not included | Included | Included |
| Quarterly strategic deep-diveThe business and how you’re running, in the same room with an Integrative Growth™ coach. | Not included | Included | Included |
| Coaching credits50 credits a month to spend on one-on-one coaching and clinics. | Not included | Included | Included |
| Dedicated coachA coach who works with you and your company directly. | Not included | Not included | Included |
| Seats and extras | |||
| SeatsTides covers you plus one loved one. | 1 | 2 | 4 |
| Expert benchOn-demand intros to vetted partners, paid per project. | Not included | Included | Included |
Who it’s for
For founders whose capacity is running behind their opportunity.
You’ve built something real, and the pressure is real too. Maybe you’ve done this before and refuse to do it the same way again. You’re surrounded by people and understood by almost none of them.
You don’t need a heavier program. You need rhythms that actually happen, a coach who understands both the business and the founder, and an honest read on how you’re really running. Often the bottleneck isn’t the strategy. It’s the capacity of the person carrying it.
This, not that.
- Rhythms that actually happenNot: A heavy program you fall behind on
- One coach for the business and the founderNot: Therapy here, strategy over there
- A read on how you’re running, separate from how the company isNot: “How’s the business?” as the only check-in
- A cadence that flexes with your lifeNot: A playbook run at you
- Coaches who’ve run companies themselvesNot: Advice from people who’ve only read about it
“Support and community in a way that feels different from traditional startup communities.”
Questions, answered.
What is FounderWell?
FounderWell is an Integrative Growth™ platform for founders and their teams. It brings together therapeutic, strategic, and systemic support (experienced coaches and advisors, entrepreneur-aware mental health professionals, peers, and on-demand resources) so you can scale without sacrificing what matters most.
How do I find the support that’s right for me?
Start with a 45-minute intro call about what’s weighing on you most. We’ll walk through how you’d work on it with us and recommend a plan. Tides is the core plan; The Beach is community only, and The Surf adds a dedicated coach and four seats.
Is there a free trial?
Yes. Tides starts with a free week that begins on the Monday you pick, with an orientation that sets up your account and puts your first sessions on your calendar. After that it’s month-to-month.
Can my partner or co-founder join?
Tides includes a second seat for one loved one, because the people closest to you carry the journey too. The Surf includes four seats. For whole leadership teams, we build custom programs.
Are peer support groups really effective?
Peer support is one part of an integrative model, not the whole of it. Curated spaces let you share openly with founders who are facing, or have overcome, similar experiences. Expert-led growth sessions add skill development, and intakes, assessments, and check-ins track your progress toward target outcomes.
Who are the FounderWell facilitators?
Experienced founder coaches, advisors, and entrepreneur-aware mental health and well-being professionals. Professional standards and our code of ethics are led by Dr. Jai Belton, PhD, CGTC-S, CATC-S.
What should I expect in my spaces?
Curated, safe spaces to share challenges and make meaningful connections; weekly founder standups for a quick mental reset, clear priorities, and accountability; peer- and expert-led growth sessions; and daily deep work streams for uninterrupted focus.
Can I stay anonymous?
Most sessions happen live on Zoom with your coach and other founders, so by default people will know who you are. If anonymity matters to you, tell us and we’ll work out a way for you to take part without sharing your name or company.
Still deciding? Let’s chat.
Want to know more about how FounderWell works, who we help, or how Integrative Growth™ can help you scale well? A call is a great way for us to get to know you and your needs. No obligation. No pitch. Just a conversation to see if there’s a mutual fit.
We work with founders, leaders, and teams from